Ele.me recently has reached a cooperation agreement with the rose token brand ROSEONLY to upgrade the intra-city delivery service. With the upgraded service, delivery within 20 kilometers can be completed in no more than 3 hours in Beijing and Shanghai.
In addition, Ele.me also launches personalized services in response to the market demands, that the Blue Knight, delivery guy of Ele.me, can provide services like love confession and writing love poems as required by the customer.
"For the flower industry, logistics has always been the pain point during festivals. Now, with the help of instant delivery network, delivery in the same city can be completed within a few hours, ten times or even dozens of times faster than the express delivery," said the person in charge of the delivery service of Ele.me.
Besides the cooperation in delivery service, Ele.me and ROSEONLY will continue to collaborate in more areas including membership operations, live broadcast interaction, and digital marketing.
In the future, if the customer buys roses in a physical store but finds it inconvenient to bring home in person, they can call the Blue Knight to send the flower home for them with only one click.